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BASE Method

Take care of today's bills. Plan tomorrow with method.

No commission Fixed fee, no conflict of interest
No product sales We don't sell stocks, insurance or funds
No urgency tactics Continuous planning, not a sales pitch

My assets

R$ 384.520
+12,4% no ano
Emergency reserve 92% of goal reached
On your WhatsApp

How much did I spend in June?

Your outflows totaled R$ 37,560. The largest was Housing.

What sets us apart

The way only BASE does it.

A method of its own

The BASE Method: a step by step from diagnosis to review, raising the level of your planning.

Complete platform

Designed down to the smallest detail so your numbers are organized with leading-edge intelligence (personal and business).

A real consultant

A professional to guide you, not just a robot.

Assistant on WhatsApp

Ask about your month, or log an expense on the spot. From Essencial up.

Fair price

Platform from R$ 49,90; with a consultant, from R$ 149.

What sustains the plan is the combination: an effective method, data that reveals the path, and professional guidance that keeps your decisions strong over time.

Our methodology

The BASE Method

Four pillars that structure every financial decision you will make.

B
B · Etapa 1

Benchmarking

"What is your reference?"

Every investment has a benchmark. Now you are investing in yourself and your family. What is your reference? Without a clear parameter, any effort feels enough. Benchmarking sets the direction: what kind of life you want to build and which milestones will signal real progress.

A
A · Etapa 2

Analytics

"What do your numbers show?"

Financial planning can't be based on guesswork. Analytics organizes real data (income, expenses, debts, reserves and investments) to reveal patterns, hidden risks and opportunities. BASE combines a digital platform with human follow-up to turn information into decision.

S
S · Etapa 3

Sustainability

"How do you keep the plan over time?"

The real challenge isn't starting. It's keeping going. A sustainable plan must be realistic, disciplined and adaptable. Sustainability ensures the plan withstands life's changes (income, family, career) without losing its main direction.

E
E · Etapa 4

Ethics

"Why will you honor this plan?"

A plan only holds when it makes sense to the person deciding. Ethics is the coherence between your financial choices, your values, and the commitments you make to your family. It is what keeps the plan standing when following it takes discipline.

A light way to start

Until 65: a game about the choices of a lifetime.

Salary, rent, a child, the unexpected: you decide and the score shows where you land at 65. It takes three minutes and ends with a calculation made with your numbers.

Play Until 65
What we do

Services that fit your life

Each service was designed for a real moment in your financial life.

Lifestyle

Routine, habits and quality of life integrated with personal planning. Because financial sustainability starts with a conscious lifestyle.

Personal Planning

Organizing goals, time and life objectives. We turn intentions into concrete plans with defined deadlines and priorities.

Financial Planning

Complete diagnosis of your financial situation, sustainable budget and long-term projections. Money management with method, not guesswork.

Investment Portfolio

Building and following an investment portfolio aligned with your profile, goals and time horizon.

Financial Balance & Control

Monthly monitoring of your finances with real data, pattern recognition and informed decisions to evolve month by month.

Business Planning

Business intelligence for your company: complete views including P&L and cash flow.

Plans

A plan for your stage

From the first step to wealth management, we have a plan for your moment in life. From Essencial onward, your business comes along.

First step
Platform
Organize on your own
R$ 49,90/month
  • Access to the BASE platform: your accounts, goals and net worth in one place
  • AI assistant to answer questions and make sense of your numbers
  • Automatic statement import
  • Automatic monthly report
  • Access and separation for individuals, couples and family
You and your company
Essencial
Platform + consulting
R$ 149/month
Everything in the Platform
  • BASE Method, with a life map and guided reviews
  • The assistant also answers on your WhatsApp
  • Business area: DRE, DFC and cash
  • Diagnosis and plan built with a consultant
  • Import several banks at once, statements and card bills in the same batch
  • A consultant answers your questions within 1 business day
I want to start
Complete
Plena
A consultant every month
R$ 397/month
Everything in Essencial and Plataforma
  • A meeting with your consultant every month
  • Monthly report reviewed by your consultant
  • AI assistant with a larger usage allowance
  • Goals and investments reviewed with you
I want to start
Wealth and succession
Wealth
Wealth management
R$ 897/month
Everything in Plena, Essencial and Plataforma
  • You are served by a partner or senior advisor
  • Coordination with your accountant and your lawyer: tax, accounting and succession
  • Wealth and family succession strategy
  • Broader diagnosis, seeing the family and the companies together
  • AI assistant with the highest usage allowance at BASE
Talk about Wealth
For business owners

Your personal and business finances in the same plan.

The business has its numbers, you have yours, and those numbers should not mix, but in practice sometimes they do. Here the two stay separate and organized with the same intelligence. The platform also shows the effect of one on the other: how much to withdraw, what that does to the cash and what is left for your life.

I want to organize my business
Who we are

Meet our team

Independent consultants with certification and experience in the financial market.

Mardoqueu Correa

Mardoqueu Correa

Co-founder & CEO

Lawyer, financial planning specialist and certified professional in investments and fund management. Leads BASE's strategic, legal and institutional vision.

Gustavo Nazareth

Gustavo Nazareth

Co-founder

Economist and investment specialist with recognized credentials in asset and investment management. Leads BASE's investment strategy with analysis, consistency and a long-term perspective.

Bruna Melo

Bruna Melo

Co-founder

Esthetics graduate, specialized in routines, self-care and healthy habits. Connects the BASE method to clients' daily lives, well-being and personal growth.

Jamile Martins

Jamile Martins

Co-founder

Engineer and specialist in quality, processes, sustainability and people management. Leads the client experience and the continuous improvement of BASE's processes.

BASE Consultant Program

Are you a planner, or do you want to become one?

Practice real planning, without selling products: with BASE's method, platform, brand and clients. A career ladder, at your pace.

Learn about the program
Get your questions answered

Frequently asked questions

Answers to the most common questions about financial consulting and our services.

Why use the BASE platform and not just an AI?

Artificial intelligence today can organize data, answer questions, suggest analyses, and even build dashboards. It's a powerful tool we all should learn to use. But financial planning was never just about having access to a table, a chart, or a single number.

If spreadsheets solved people's financial life, this problem would have ended decades ago. Free spreadsheets, control apps, ready-made templates, and financial calculators have been around for a long time. Even so, most people still lack clarity, consistency, and a real financial plan.

Planning requires method, interpretation, decision, and follow-through.

The challenge of financial planning is very similar to the challenge of modern society: the problem is no longer a lack of data. It's knowing what to do with it.

Here, you don't need to build an analytical view from scratch, prepare a complex spreadsheet, or ask an AI to turn your data into charts. We've already structured that part for you.

What matters most is that at BASE you're not alone staring at numbers. You're accompanied by an advisor who knows the method, interprets data with you, and helps you adjust the plan to your reality, your goals, and the moment of your life, using a platform designed inside our method.

What about my bank's AI?

Banks are already putting artificial intelligence inside their own apps. It will organize your spending, suggest a budget, and explain products, and it will do that well. But it belongs to the bank, and the bank earns when you buy one of its products.

BASE doesn't sell financial products and earns no commission on anything you buy. The only one who pays for your planning is you, so nothing stops us from telling you that sometimes the best path is to pay off a debt or to buy nothing at all.

What is the BASE platform?

The platform is where your financial life stays organized in one place: money, goals, and habits, kept up to date without manual work. It imports your statements, suggests categories, consolidates reports, projects retirement, and tracks your budget and investments.

The platform is not BASE's service. It is the tool within the method. The value lies in reading these numbers together with an advisor, turning data into clearer, more consistent decisions over time.

Do I need to be an advisory client to use the platform?

No. You can use the platform on your own, on the R$ 49.90 per month plan, and organize your financial life at your own pace. When you want a consultant alongside you, the plans from Essencial up already include the platform and the support. You start on the path that makes sense now and change whenever you want.

Does the platform serve individuals AND businesses?

Yes. The personal area organizes your whole personal life: budget, investments, goals, and retirement. The business area treats your company as a business, with a consolidated view of its finances, accounts payable and receivable, cash flow, a monthly budget, and alerts.

And there is the Personal↔Business bridge, which shows how owner pay and profit distribution affect your personal life. For a business owner, it's where both sides finally talk to each other.

How does My BASE work?

It's your main dashboard, the starting point of your financial life. It's organized around the BASE Method and brings together what matters in one place.

In the Dashboard you see your main goal, your next step, and your next review. In Goals you keep habits, projects, and personal milestones; in Wishes, the things you're planning for, like a home or a trip. Life Events records what changes the plan, such as the birth of a child or a change in income; and the Monthly Review compares what you intended with what actually happened. A decision in one module is reflected in the others.

Can I import my statements automatically?

Yes. The platform accepts OFX files (the standard banking format), credit card statement PDFs (with smart reading of the transactions), and Excel or CSV spreadsheets.

After importing, it already suggests categories based on the pattern of the descriptions. You just review and confirm.

If you have accounts at more than one bank, you can send everything at once: statements and card bills in the same batch, mixing PDF, OFX and spreadsheets. The platform recognizes on its own what each file is and, before saving, shows what it understood. At that point it points out the money that only moved from one of your accounts to another, which is neither income nor expense. Whatever it does not recognize comes in without a category, and it tells you how many, so you can sort them out whenever you want. This batch upload is part of the plans with guidance, from Essencial up.

Is there a mobile app?

The platform is fully responsive: it works well in your phone's browser, on both iPhone and Android. We don't have a native app yet, but every feature is available through the browser.

If you like, you can add a shortcut to your phone's home screen, and it opens just like an app.

Does it work for couples with shared finances?

Yes. The platform covers the family unit, and you choose the mode that fits your relationship:

  • All together: fully shared finances.
  • Joint + individual: a common pot, plus each person's own.
  • Separate: you live together, finances apart.
  • Individual: no couple.

You can switch the view between people whenever you want.

Can I have an expense my partner doesn't see?

Yes. You can share the same account and still each keep your own personal expenses. You choose which categories are yours, and their entries stop appearing item by item to your partner: they now see only that category's total for the period.

The balance and the budget still carry the full amount, so what you agreed at home does not change. No one hides how much they spent, only what on. Each person sets their own categories, without needing the other's approval.

If a consultant follows your plan, they still see the amounts, because that is what they guide your plan with. The description of each entry, they do not see.

Is the platform multilingual?

Yes. It works in Portuguese, English, and Spanish, and it detects your browser's language on its own. You can switch at any time.

Handy for Brazilians living abroad, or foreigners living in Brazil.

Is my data secure?

Yes. Security is part of the trust you place in BASE, so we apply the practices the market considers state of the art. The connection and sensitive data are encrypted, and the most critical actions require an extra verification by email. Each advisor sees only the clients under their responsibility, every access is logged for auditing, and backups run daily.

And the data is yours: you can export or delete it whenever you want.

What is the Business area?

For those with a registered company, the business area treats the company with the same rigor as your personal life, but with business intelligence. It gives a consolidated view of the company's finances (profit, cash, and flow) and projects cash for the coming months.

It also warns you when profit on paper drifts from real cash, organizes the budget by category, and points out signs that usually go unnoticed, such as revenue concentration or a withdrawal the cash can't sustain. And the Personal↔Business bridge shows the effect of the company's decisions on your personal life.

How much does the platform cost?

The platform starts at R$ 49.90 per month, on the plan where you organize your financial life on your own, at your own pace. The plans with consulting already include the platform and add the support of a real consultant, from Essencial, at R$ 149, to Wealth, at R$ 897. If you are not sure which one fits your moment, the free diagnosis helps you decide.

Does the BASE assistant answer on WhatsApp?

It does. You connect your number once and start asking on WhatsApp the same things you would ask here: how the month is going, how much went to each category, whether a purchase fits your budget. You can also log an expense by message, at the moment it happens.

You make the connection yourself, in Profile, by tapping "Connect my WhatsApp". The app opens with a code already written and you just send it. It takes less than a minute, and you can disconnect whenever you want, on the same screen.

The channel is part of the plans from Essencial up. On the Plataforma plan, the assistant keeps answering here, in the chat bubble.

Does WhatsApp replace the platform?

No, and it was not built for that. They are two places with different jobs.

WhatsApp is for the quick question, at the moment it comes up: you are at the checkout and want to know whether that purchase fits. The platform is for what deserves time: seeing line by line, comparing months, adjusting the budget, following goals and assets.

That is why the channel has a limit of conversations per day, varying by plan, while on the platform the assistant answers with no limit. The limit is not there to save your time: it is there so the channel fits within the monthly fee, without that turning into a price increase later.

People who use both tend to settle on WhatsApp what is a passing question, and leave to the platform what is a decision.

How does BASE advisory work?

It starts with an assessment: an interview and an analysis of your numbers. From there, we build your BASE Plan together, bringing together the standard of living you want to reach, what the numbers show today, a plan that fits your routine, and your commitment to your values.

Then we follow along closely, with monthly reviews on the platform and periodic meetings. You're never alone in carrying it out.

What's your method?

The BASE Method organizes planning across four dimensions:

  • B for Benchmarking: which standard of living you want to reach, and why.
  • A for Analytics: what the numbers show about your reality today.
  • S for Sustainability: whether the plan fits your routine and holds up over time.
  • E for Ethics: whether your financial decisions are consistent with your values.

Without one of these pillars, the plan stays on paper and doesn't hold up in real life.

Do you sell financial products or receive commissions?

No. We charge a transparent fee for the consulting work and we have no ties whatsoever to banks, brokerages, insurers, or pension funds. That's why our recommendation has no conflict of interest: what we suggest is what makes sense for you, not what pays us a commission.

That's the point that separates a consultancy from a sales desk.

What are the team's certifications?

Our team is certified by ANBIMA, the association that regulates the Brazilian financial market, and our partners are registered as Securities Consultants with the CVM, the federal agency that oversees the market.

Keeping our technical and regulatory knowledge up to date is a standing commitment.

How much does it cost? What's the payment model?

It is a fee for the consulting work, never a percentage of your assets, and with no product commission. The plans are monthly and range from R$ 49.90, the platform at your own pace, to R$ 897 on Wealth, passing through Essencial, at R$ 149, and Plena, at R$ 397. Each plan shows what it includes, and the diagnosis helps you choose, with no fine print.

How long does the advisory last?

The support is ongoing, for as long as it makes sense for you. In practice, most clients stay with us for years: the most intense phase is the beginning, the first three to six months, and then come the monthly reviews and course corrections.

There's no mandatory lock-in. You stay for as long as the consulting adds value.

Are meetings in-person or online?

By default, meetings are online, over Google Meet or Zoom. That way we serve clients all across Brazil and Brazilians living abroad.

In person, on request, in São Paulo.

Do I need to change my bank or brokerage?

No. We work with the setup you already have. If at some point we see that switching would save meaningful fees or open access to better options, we'll recommend it and explain why. The decision to do it or not is always yours.

Is my data confidential?

Yes. Confidentiality is an ethical and also a contractual commitment. Each advisor sees only the clients under their direct responsibility, with strict separation between them.

And the data is yours: you can export or delete it whenever you want.

What if I don't like it? Can I cancel?

Yes, with no lock-in. You can stop the consulting whenever you want.

The amount already paid for work done is not refunded, but there's no penalty or future charge. We believe in keeping the client for the value we deliver over time.

What is personal financial planning and why does it matter?

It's the process of organizing your income, spending, investments, and life goals so you can clearly see the path you're building. Without it, many decisions end up being reactive: you pay the bill when it's due and invest when there's something left over. With a plan, your choices start to have intention.

In practice, that usually means less anxiety about money, contributions you can keep up, and assets that grow following a plan built for your life, at your own pace.

Do I need a high income to plan financially?

No. In fact, those who earn less need planning even more: on a tighter income, small leaks weigh disproportionately. We serve clients of varied profiles, from the start of a career to those with established wealth.

The method adapts to each person's financial reality.

What's the difference between advisory, brokerage and wealth management?

They're three different services, and confusing them is common:

  • Planning consultancy: serves you as a person, charges a fee for the work, and earns no product commission. The focus is your life and financial plan as a whole.
  • Investment advisory: tied to a brokerage and earns a commission on what it sells. The focus is the portfolio.
  • Wealth management: serves larger portfolios and usually charges an amount proportional to the volume it manages.

BASE is a consultancy: you pay a transparent fee for the work, with no conflict of interest in selling products.

How long until I see results?

The first concrete results usually appear within three to six months, such as an organized budget and a first, more solid reserve.

The structural results, like retirement, wealth, and independence, are long-term. They're built through consistency, month after month.

I already invest on my own. Do I still need help?

It depends on what you feel is missing. If your investment decisions already line up with a bigger plan (goals, timelines, the sustainability of withdrawals in retirement, protecting your family), you may well be fine as you are.

Now, if you invest largely on instinct, without knowing whether you're on the right track, it's worth a conversation to add context. Investing without a plan behind it becomes a collection of products.

Where do I start to organize my finances?

By organizing the numbers, before thinking about investing. The first step is simple: knowing how much comes in, how much goes out, and what the real balance is. The platform handles that part quickly, importing your statement and already suggesting categories, and from there we talk about your goals.

A financial plan without clarity on the numbers is a guess dressed up as strategy. That's why we always start with what's concrete.

Couples: should we do it together or separate?

Together, whenever possible. Misaligned finances are one of the biggest sources of friction in a couple, and of important decisions that end up not being made with clarity.

Even so, every relationship is its own. The platform covers four modes for a couple (all together, joint plus individual accounts, fully separate, or individual), and you choose the one that fits yours.

How do you handle children in financial planning?

Children come in on two fronts. The first is the direct cost, like education, health, and leisure, which goes into the monthly budget and the long-term projection. The second is the events that change the plan itself: a birth, starting private school, university, an exchange program.

For that there's the Life Events module on the platform, where these decisions are recorded and the plan adjusts to them.

Is it safe to deal with my money over WhatsApp?

The concern is fair, and the honest answer has two parts.

The first is that the assistant does not talk about money with just any number. It only answers about your account after you yourself connected your phone, signed in to the platform, sending a code from the device. A phone number written in your registration is not enough, and that is on purpose: a number on file does not prove who is holding the phone. One number serves a single account, and in a couple account each person connects their own, with expense privacy applying there exactly as it applies here.

The second is that the conversation happens inside WhatsApp, which belongs to Meta, and that stretch of the road is not ours. On our side, we keep the message text for thirty days and then erase it, keeping only the record that a conversation took place.

If there is a subject you would rather handle elsewhere, the platform is always available, with login and password.

Contact us

Shall we talk?

Choose the channel you prefer. We are ready to listen to you.

E-mail contact@basevlp.com
Endereço Av. Paulista 1106, Sala 01, 16º andar, Bela Vista, São Paulo - SP CEP 01310-914
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